Ryan Napierski

Nu Skin President Ryan Napierski has been appointed chairman of the Advocacy Committee for the World Federation of Direct Selling Associations (WFDSA). Napierski will lead the organization’s efforts to advocate on behalf of the direct selling industry to key external stakeholders. “We look forward to benefitting from Ryan’s leadership and ability to develop innovative strategies…

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WFDSA

The World Federation of Direct Selling Associations (WFDSA) announced that Roger Barnett, chairman and CEO of Shaklee, will serve as the organization’s chairman through October 2023. Barnett assumes the role of chairman from Magnus Brannstrom, CEO and president of Oriflame. “It is an honor and privilege to serve the direct selling industry as chairman of…

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(This article appeared on forbes.com.) Amid a fast-changing global landscape marked by constant disruption, there are certain industries that have proven to be resilient in the face of change. One such sector is the direct selling industry which started more than a century ago with young men going door to door to sell products. Fast forward…

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WFDSA

Amid concerns over the coronavirus pandemic, the World Federation of Direct Selling Associations (WFDSA) has postponed this year’s World Congress XVI until March 2021. The World Congress, titled “Tomorrow is Now,” had been scheduled for September 30 to October 2, 2020, in Bangkok, Thailand. In a message posted on the WFDSA website, Magnus Brännström, WFDSA…

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Customer

Tips for improving the front-end user experience—and other best practices from our gig economy competitors. At the 2019 Direct Selling Association (DSA) Annual Meeting during the Growth & Outlook Breakout Workshop, a DSA Research committee member said, “A startling statistic for our industry is that it takes a customer an average of 13 clicks to…

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China Conducting Random Compliance Checks

A source close to DSN is reporting that the Chinese government is conducting random checks to ensure companies selling wellness products in China are complying with the terms that came out of the 100-day freeze that ended in April of this year. The DSN source added that it’s not strange for the government to follow…

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Billion Dollar Markets

It was another record year for the direct selling industry, which garnered $192.9 billion (constant U.S. dollars) in estimated retail sales globally in 2018—a 1.2 percent increase over 2017—and produced 24 Billion Dollar Markets, according to research by the World Federation of Direct Selling Associations (WFDSA), its partner DSAs and direct selling companies around the…

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Global

We are pleased each year to provide you with analysis of the World Federation of Direct Selling Associations’ global sales data. Writer Beth Douglass Silcox identifies the 24 global markets with retail sales of $1 billion or more from direct selling. She also digs into the 2018 numbers to not only extract the economic impact…

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WFDSA

The World Federation of Direct Selling Associations (WFDSA) earlier this month released business results for 2018. According to WFDSA: Global estimated retail sales for 2018 were a record $192.9 billion, an increase of 1.2% over 2017. Compound annual growth rate for the period from 2015 through 2018 was 1.7%, showing sustained growth over time. The…

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