Here at Direct Selling News, we are celebrating our 200th issue. That means that for the last 17 years, we have been researching, reporting and curating important industry news and trends. To that end, we’ve profiled hundreds of executives and companies; compiled thousands of statistics; and chronicled countless trends, regulatory concerns and technical innovations. We’ve…

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Transformation Capital reported that October was a relatively strong month for direct selling for most of the period until market-related weakness drove the stocks lower over the last week. According to the investment banking and business development firm, the Transformation Capital Direct Selling Index (TDSI) decreased slightly (-3.4%), as compared to a decline of -4.6%…

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Transformation Capital reported that September represented a generally volatile period for the markets as a whole. According to the investment banking and business development firm, members of its direct selling tracking set were not immune to the action within the broader indices. Generally speaking, the larger capitalization stocks were flat, to slightly down during the month,…

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Standing up to Customer Expectations, Regulatory Scrutiny and Sustainability Goals History circles back on itself. The commonplace gets modified over time with newer methodologies, but transformation—even in the world of direct selling—meanders through trial and error and sometimes re-emerges closer to the beginning than we expected. Door-to-door sellers of the late 1800s introduced innovative, useful…

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Transformation Capital recently reported that direct selling companies in its survey set* of 50 continued their impressive performance during July. Their July performance continued what is now a five-month trend for the industry.  “While the volume and rate of sequential growth have predictably slowed, due to the higher hurdle rate that has been established month…

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Transformation Capital reported June 2020 revenue results showed a continued growth trend in the direct selling channel. According to the Dallas-based investment banking and business development firm, a survey set of its 50 leading direct selling companies continued to indicate strong sequential sales growth across most of the channel. “This is the fourth month in…

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Direct selling stocks continue to outperform the Dow Jones Industrial Average (DJIA) amid the current pandemic environment*. Insights from investment banking and business development firm Transformation Capital show that both large-cap and small-cap direct selling stocks have continued to exceed financial expectations since early March, when the coronavirus began to have an economic impact on…

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compensation

VERVE founder Callum Negus-Fancey is building a powerful, transparent brand through word-of-mouth and using rewards-based compensation instead of cash As most in our channel know by now, successful gig companies have sweetened the deal traditionally made by direct selling with ready-made customers, no startup fees and same-day pay. Gig worker numbers keep rising, and by…

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One of the biggest ongoing challenges—for both direct selling companies and their Distributors—is effective, efficient sampling. When sending samples becomes complicated, costly or time-intensive, Distributors simply don’t do it. Distributors who don’t send product samples struggle to build a customer base; struggle to make money; and struggle to commit to the company. Right From The…

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