DSN in partnership with Transformation Capital  released the February Digital Momentum Index. Exiting the holidays, the full 100-company list saw increases in average monthly fan/follow growth and engagement across both platforms (Facebook and Instagram). Additionally, February saw an average increase in web traffic. January’s publication received significant international attention, and we are very excited to…

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WFDSA

The World Federation of Direct Selling Associations (WFDSA) announced that Roger Barnett, chairman and CEO of Shaklee, will serve as the organization’s chairman through October 2023. Barnett assumes the role of chairman from Magnus Brannstrom, CEO and president of Oriflame. “It is an honor and privilege to serve the direct selling industry as chairman of…

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BELLAME

Seeking to provide value even before they started their business, beauty company BELLAME is building a loyal following thanks to great technology, transparency and great products.   BELLAMEFounded: 2018Headquarters: Dublin, CaliforniaTop Executives: Founders Melissa and Scott ThompsonProducts: Beauty   For Melissa and Scott Thompson, founding BELLAME (pronounced Bella-Me) was a labor of love. A love…

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Pure Performance Team

Shaklee Corporation recently announced the induction of Samantha Achterberg and Charles Fernandez to the Shaklee Pure Performance Team. The Pure Performance Team consists of Shaklee’s more than 80 sponsored athletes. Achterberg and Fernandez are Modern Pentathletes and have qualified for the 2020 Summer Games in Tokyo. Achterberg won an individual silver medal at the Pan American Games in Lima, Peru, in…

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Strouds Linens recently announced that Charles L. Orr has joined the Executive Committee in anticipation of the 2020 launch of the company’s social selling bedding brand, SOMNVIE. “I’ve had the good fortune of knowing Charlie for more than a decade as we collaborated in industry meetings,” said founder and CEO Jeff Stroud. “In looking to…

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Does your compensation plan reward the right behaviors? IF YOU’VE ever seen the 2011 film Moneyball, you can recall the premise: Billy Beane, general manager of the Oakland A’s (portrayed by actor Brad Pitt), sets out to rebuild his failing team. His strategy: turning to hard numbers to identify the diamonds in the rough who…

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Shaklee Corporation recently announced the addition of world-renowned sports physiologist Dr. Genadijus Sokolovas and former Olympian Sarah Scherer-Oursland to the Shaklee Pure Performance Team. Dr. Sokolovas has been the leading researcher on the impacts of lactic acid production in elite athletes. He has worked with Olympic gold medalists, including US swimmer Michael Phelps, and served as director of Physiology…

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Jo Mariano

The Direct Selling Association (DSA) Annual Meeting’s general sessions kicked off today with a focus on sharing best practices for the direct selling industry and exploring new ways to continue developing “America’s Original Entrepreneurs.” The event will run through tomorrow at the Marriott Marquis San Diego Marina in San Diego. “Direct selling is poised to be…

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Click here to order the December 2017 issue in which this article appeared. In This Issue: The Most Influential Women in Direct SellingBringing Gender Parity to Direct Selling Advocating for the Direct Selling Community Navigating the Millennial-Driven WorldSticking to a Winning Business ModelLeading with Passion and CommitmentLaunching New Products and SegmentsRecruiting and Retaining the FieldDirect Selling Icons This issue…

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