Revital UFounded: 2017Headquarters: Plano, Texas and cloud basedTop Executive: Andy McWilliams, CEOProducts: Health and wellness Revital U takes a customer-centric approach to direct sales. After more than 25 years of experience in direct sales, including 10 years at Excel and three years at ACN as a distributor, plus his time at Momentis, first as a…

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How to design a training program that keeps distributors engaged and your company in line. Freedom. It’s long been one of the direct selling industry’s strongest appeals. Our message has been one of freedom from nine-to-five job constraints, income ceilings and various physical conditions. For years we were one of few to offer people the…

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Executive, consultant and author Brett Blake presents the variables every company needs in its turnaround plan. Countless events can contribute to success or failure, but I believe that failure is certain if a company’s leadership doesn’t understand and address key variables during a downturn,” says strategy consultant, speaker and author Brett Blake. Having served as…

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THE WORLD IS CHANGING AT A FASTER PACE THAN AT ANY TIME IN HISTORY. The need for any leader, company, or industry to seek relevancy and leadership in the marketplace has never been greater. The direct selling industry is no exception to this reality. The competition for consumers requires us to be reimagine how we…

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CEO Gaya Samarasingha’s shares six lessons and strategies learned.  As we celebrate Kalaia’s second anniversary and the launch of our first international market (Australia), it is humbling to look back on our journey thus far. Since the launch in February 2018, we have been able to build a solid foundation that allowed us to expand…

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How and why you need to put your customers ahead of your opportunity. Do you want fries with that?” The classic upsell line. It works at McDonald’s because customers are already buying food, so the odds that they’ll want a little bit more food are good. But when direct selling customers hear “Would you like…

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We dive into what we can learn from experiential retail and direct-to-consumer brands. It’s the stuff of every chief marketing officer’s dreams. Imagine you’re a company that generates huge sales from a product that’s still in development. You’ve got a legion of customers who love what you sell and stand for so much that they’ll…

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SHOWTIME

We need to be more proactive in dealing with our channel’s negative perception. On Aug. 25, SHOWTIME aired the first episode On Becoming a God in Central Florida, starring Kirsten Dunst. The series is set in a small town near Orlando in 1992, and Dunst plays Krystal Stubbs, a minimum-wage water park employee, who lies,…

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kathleen earle

Las Vegas-based MyDailyChoice/Hempworx recently announced that Kathleen Earle has been appointed chief operating officer. In her new role, Earle will be responsible for building the processes and structure to support the growth of founders Josh and Jenna Zwagil, including a new home office. Earle is a 25-year veteran of the network marketing industry. She was…

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Marijuana’s misunderstood sister hemp is projected to be a $22 billion market by 2020, but can it overcome the social stigma and federal regulations that threaten to hold it back? It’s been called the gateway crop. Thanks to its stalks topped with five leaves, hemp shares the same signature look as its intoxicating relative, the marijuana…

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