Natura &Co today unveiled its Commitment to Life, a comprehensive sustainability plan.
The Sao Paolo, Brazil-based company, which includes Avon, Natura, The Body Shop and Aesop, will step up its actions to tackle some of the world’s most pressing issues, including the climate crisis and protecting the Amazon, the defense of Human Rights and ensuring equality and inclusion throughout its network, and embracing circularity and regeneration by 2030.
Through three pillars, Natura &Co’s Commitment to Life aims to:
- Address climate change and protect the Amazon by:
- achieving Net Zero carbon emissions by 2030 for its four brands (20 years ahead of the UN Commitment);
- building on an already strong track record of adhering to the UN Convention of Biological Diversity and expanding the practice by enforcing the Nagoya Protocol and payments of ABS (access and benefit sharing) to prevent biodiversity loss; and
- stepping up its actions to protect the Amazon by building on Natura´s over 20 years’ experience in the region.
- Defend Human Rights and be human-kind by:
- Creating better, kinder, and more inclusive conditions for our networks to thrive in;
- going beyond the UN SDG goal of 30% women in leadership positions by increasing its goal to 50% by 2023;
- ensuring that all its associates receive a living wage or above by 2023;
- ramping up its commitment to be a company that gives back across its four brands by increasing investments in key causes by 20% to $600 million (like breast cancer awareness, domestic violence, and education); and
- upholding intolerance on Human Rights infringement in line with UN Guiding Principles by 2023 for its entire network, particularly for its supply chain.
- Embrace circularity and regeneration:
- by moving towards and beyond a circular economic model to create more than it takes ensuring packaging circularity by 2030 and ensuring 100% of its packaging materials are either reusable, recyclable, or composable;
- by increasing plastic recycled content to 50% and offsetting the equivalent amount of packaging where recycling infrastructure does not exist to reach 100% responsible disposal of plastics; and
- through a significant investment program to further develop regenerative solutions including fair trade communities, regenerative extraction systems and waste-to-plastic solutions by 2030.
“We understand the critical moment we live in right now and the role that companies need to play to engage themselves and commit to a better, more sustainable and more inclusive society. We still need to do so much more to be the generation that restores our planet and protects its people. Aligned with our guiding principles, Natura &Co hopes to be a part of the dialogue and the solution. We’re the generation that has the knowledge and the technology to stem the rise in global temperatures, put an end to the global waste issue, and create equality for those who need it most. But we now need to move faster, we need to act and be held accountable,” said Roberto Marques, executive chairman of the Board and Group CEO of Natura &Co.
“We are united, all four companies, in our decision to become Net Zero within 10 years, to develop regenerative solutions in pursuit of full circularity, and to take bold action towards more equality and inclusiveness in our network,” said Silvia Lagnado, Natura &Co’s sustainable growth officer. “We are focused on our destination and know our path will require innovation as well as collaboration over competition.”
Natura &Co is calling on industries, consumers, brands and governments to come together to fundamentally change the system and implement a regenerative vision at large that will create a fairer and greener world.