EDC Promotes Craig White, Heather Cobb

Craig White and Heather Cobb

Photo: Craig White and Heather Cobb

Educational Development Corporation (EDC), the Tulsa, Okla.-based publishing company specializing in children’s books, recently announced the promotions of Craig White and Heather Cobb.

White, a graduate of Oklahoma State University with over 23 years of experience with EDC, was promoted to chief operating officer. He began his career at EDC as the company’s operating manager and most recently held the title of vice president of Information Technology. As COO, he will oversee the operations and information technology departments of the company.

Cobb, a graduate of Northeastern State University with seven years of management experience with EDC, was promoted to chief sales and marketing officer. She was initially hired as sales manager of the Usborne Books & More (UBAM) Division and most recently served as vice president of UBAM. As chief sales and marketing officer, she will oversee the sales of the UBAM Division as well as the company’s marketing strategies, promotions, branding and product selection.

EDC, founded in 1965, is the American co-publisher of the UK-based Usborne Publishing and owns Kane Miller, which publishes children’s literature from around the world. Both Usborne and Kane Miller products are sold via 4,000 retail outlets and by over 35,000 direct sales consultants nationally.