It Works!

It Works Logo

It Works! exists to empower people to do great things and change their lives inside and out. The company offers personal care and wellness products that address issues for body-shaping and anti-aging, vitamin and mineral supplementation and more. The company’s passion is to make a difference in people’s lives.


Revenue Rank
$686 million 33

Country: USA

  • 2015 Rank: 29
  • 2015 Net Sales: $748 million
  • Sales Method: Person To Person
  • Compensation Structure: Multi-Level
  • Products: Wellness
  • Markets: 22
  • Primary Market:  United States
  • Salespeople: 150,000
  • Employees: 180
  • Headquarters: Palmetto, Florida
  • Executive: Mark Pentecost
  • Year Founded: 2001
  • Website:

Latest Articles

It Works! Announces David Vanderveen Will Spearhead its International Growth

January 19, 2021

It Works! announced that David Vanderveen will join the company in February as an executive leader. Vanderveen’s role will focus…

DSN Announced the First Customer-Centric Recognized Company List

September 23, 2020

Direct Selling News announced the first Customer Centric Recognition (CCR) Program recognized company list. The Customer Centric Recognition (CCR) Program…

DSN Digital 100

New DSN Digital 100 Provides Insight on Direct Selling’s Digital Leaders

June 28, 2019

Starting with the July 2019 issue, Direct Selling News is introducing a new monthly ranking, the DSN Digital 100, that…